Strategy

With decades of experience and great creative firepower, we’ll bring you campaigns that are motivating, market-aware and highly engaging.

Whether your goal is boosting vital donations, raising brand awareness or securing signatures, we help you unlock the power of precision to get results.

Find and inspire

Planning is vital. It’s the reason we have two companies dedicated to learning about your brand, your supporters and the wider world, so we always plan armed with insight and confidence.

Catalyst Research starts by getting under the skin of your target audience and making sure research findings inform your entire strategy. 

Catalyst Insight will then find the nuggets lurking in your data that show you the way forward.

We’ll evaluate the results, providing you with intelligent and reliable data that translates into a clear, actionable plan that firmly shapes everything from creative to media selection.

And when campaigns go live, managing the media will be a dynamic process. A virtuous circle that involves monitoring and analysing results, while tweaking platforms and messaging, maximising the response you get for your campaign.

Even in the more traditional world of print, we use inventive formats that involve people and are more likely to inspire engagement.

An agency without a strong strategic planning ethos is an agency without a soul – you can trust us to make your strategy sing.

Our other services

"I've been working with Catalyst on our legacy programme for years. Catalyst have fed their experience and wisdom into our strategy, and developed effective media plans and innovative creative ideas. They offer also excellent supporter research which has helped make our marketing very donor focused. They are a pleasure to work with."

John Hutchin, Greenpeace

"We have worked with Catalyst for several years on some of our most successful campaigns. As well as supplying creative and production for our direct marketing materials, they have helped us refine our mailing selections and segmentation, so we are more efficient and making considerable savings! They are always available and do all they can to help us meet our objectives. From strategic advice and analysis, to DRTV adverts and DM, they are a core component of the Tearfund team."

Jon Ackroyd, Tearfund

"Catalyst are an absolute joy to work with. A lovely group of people who always deliver. They listen and will do everything they can to help. Great ideas, great thinking and great fun. They never let you down, which probably explains why we have worked with them for over 20 years."

Joanna Dunstan, Amnesty

"We have worked with Catalyst for many years, and they have always offered strong and supportive advice, however complex the situation. They provide great data planning, market insight and thinking, plus brilliant creative, all delivered with good grace and humour. They are a pleasure to work with and an essential part of our team."

Sue Eddington, Combat Stress

"Recruiting new supporters is becoming harder in the current climate, but Catalyst has helped us establish new and profitable ways to find supporters and nurture them. They’ve delivered quick turnarounds to get to market and support our vital work. They are a trusted, insightful and innovative part of our team."

Jon Ackroyd, Tearfund

"Catalyst are great fun to work with and full of fresh ideas. The team are really supportive; they are super responsive and quick to turn around requests. The end product of campaigns have looked really fantastic and most have performed well."

Grace Akintokun, Diabetes UK

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Catalyst Works Ltd
The Spendlove Centre
Enstone Road
Charlbury
OX7 3PQ

Phone
01865 203206

Email
[email protected]